Remarketing audiences include which of the following?

• A. Consumers that you have CRM data for
• B. Six-second non-skippable ads
• C. People moving houses
• D. Consumers who've interacted with you already

Answer: (D)

Remarketing targets people who have already engaged with your business. The clearest way this is described is consumers who’ve interacted with you already, because the whole point is to re-engage someone who has shown prior interest. These are users who’ve visited your site, used your app, or interacted with your content, making them familiar with your brand and more likely to convert after a tailored message.

The other options don’t fit as audiences. Six-second non-skippable ads are a type of ad format, not a audience. People moving houses describe a life event or demographic cue, not a specific prior interaction with your business. CRM data is used to build customer-match lists, which is a method to reach people you already know, but the concept of a remarketing audience is centered on actual prior engagement with your brand.